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Market Enginuity in the News

Market Enginuity Releases its Inaugural Diversity Equity Inclusion and Belonging Report

This spring, each Market Enginuity employee received a report in their home mailbox. The inaugural Market Enginuity diversity, equity, inclusion and belonging (DEIB) report recounted their collaborative steps made over the past two years, toward systematic change.

Market Enginuity Partners with KCUR and Classical KC to Manage Sponsorship Sales

On March 28, Market Enginuity will assume responsibility for sponsorship sales at KCUR in Kansas City, adding NPR news station KCUR 89.3, 91.9 Classical KC and podcaster KCUR Studios to its roster of public media clients.

Brian Benschoter Appointed to Vice President of Regional Sales

Market Enginuity, the largest public media sponsorship sales force in the U.S. and representatives for the PRX national podcast and broadcast network, has promoted Brian Benschoter to join its senior leadership team. Benschoter has been appointed vice president of regional sales where he will initially oversee […]

PRX Portfolio Changes Amplify the Network’s Independent Spirit

This week, Roman Mars, host of 99% Invisible, announced the sale of his company to SiriusXM where he will continue to produce 99pi. While we will miss claiming the popular show in our roster, we wish the show success in this new chapter and send congratulations and our thanks for the great partnership during the […]

Amy Powers Appointed to Vice President of Regional Sales

PHOENIX (September 10, 2020) – Market Enginuity, the largest public media sponsorship sales force in the U.S. and representatives for the PRX national podcast and broadcast network, today announced that Amy Powers has joined its senior leadership team. Powers has been appointed vice president of regional sales […]

Market Enginuity “We’re Built for This” Campaign Proves the Power of Public Media for Brands During COVID-19 Crisis

As consumers stay at home and seek news to safeguard their health, public radio, TV and podcasts provide the trusted content they need in a safe, brand-building sponsorship environment. PHOENIX (May 4, 2020) – Market Enginuity, the largest public media sponsorship sales force in the U.S. and representatives for […]

New study finds podcast advertising campaigns resulted in an average 10 times lift relative to print, digital and TV

The study from Claritas and Market Enginuity reveals how podcast advertisers can better understand ROI through attribution. CINCINNATI (February, 17, 2020) – In a new report, Claritas and Market Enginuity illustrate how marketers can solve one of the key challenges of podcast advertising: the difficulty of […]

Radiotopia is the 2019 Podcast Network of the Year

Adweek has awarded Radiotopia as Podcast Network of the Year and PRX CEO Kerri Hoffman as Podcast Executive of the Year. Judged by a panel of industry experts and Adweek editors, these awards honor the most innovative people and players in podcasting.

Claritas, PRX and Market Enginuity Release Report Providing New Insight into the Podcast Listener

With podcasting ad revenue projected to reach more than $1 billion by 2021, it’s critical that marketers have a deep understanding of who’s listening.

Market Enginuity Unveils Podcast Group Leadership and Infrastructure to Accelerate Innovation

Market Enginuity unveils two executive leadership appointments for its Podcast Group that will accelerate digital innovation, drive revenue growth and transform its offerings for advertisers through audience engagement with premium digital audio.

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